About
Ryan Gosling Won’t Eat His Cereal is a series of Vine videos pairing on-screen projections of Ryan Gosling’s emotional acting scenes with a slowly approaching spoon full of cereal held by the videographer.
Origin
On April 22nd, 2013, Vine user Ryan McHenry[1] began uploading a series of videos titled “Ryan Gosling Won’t Eat His Cereal.” The videos feature various screen projections of Canadian actor Ryan Gosling’s intense acting scenes meanwhile at the end the videographer is approaching his spoon full of cereal.
Spread
On May 6th, McHenry’s parody clips were first picked up on the actor’s fan blog Gosloving[2], followed by BuzzFeed’s compilation coverage[3] on May 9th. On the following day, YouTuber bleubonbontv[4] uploaded a video compilation of McHenry’s Vines, receiving more than 3.6 million views within three months. On May 11th, McHenry[5] also uploaded his own compilation video with an additional Vine (shown below).
Throughout the week, dozens of other entertainment news outlets including Gawker[6], Vulture[7], E! Online[8], Daily Mail[9] and The Sun[10] featured McHenry’s Vine clips, with many hailing it as one of the more notable memes yet to emerge from the platform. On July 4th, 2013, The Fine Bros uploaded a “YouTubers React” episode featuring notable video bloggers reacting to viral Vine videos, including Ryan McHenry’s “Ryan Gosling Won’t Eat His Cereal” videos. In two months, the video gathered upwards of 5.3 million views. (shown below)
Notable Examples
“Ryan Gosling Won’t Eat His Cereal” has spawned numerous derivative videos featuring other actors and actresses.
External References
[1]Twitter – Ryan W McHenry
[2]Gosloving – Ryan Gosling Won’t Eat His Cereal
[3]BuzzFeed – Ryan Gosling Won’t Eat His Cereal
[4]YouTube – BleuBonBonTV’s Channel
[5]YouTube – ZombieMusical2013’s Channel
[6]Gawker – Ryan Gosling Refusing to Eat Cereal Is The Internet’s Raison D’etre
[7]Vulture – Ryan Gosling Cannot Escape His Own Memes
[8]E! Online – Ryan Gosling Won’t Eat His Cereal Is the Reason Vine Was Created, People
[9]Daily Mail – Cereal offender! Ryan Gosling goes viral AGAIN after mock videos showing star refusing to eat breakfast meal emerge
[10]The Sun – Ryan Gosling ’won’t eat his cereal’ in funny Vine clips
[11]The Atlantic – The Ryan Gosling Won’t Eat His Cereal Meme is Vine’s Breakthrough Moment